The changing news habits and attitudes of younger audiences
WEBIn this chapter, we supplement our survey data with quotes drawn from qualitative research conducted by the market research agency Craft with 72 young people (aged 18–30) in Brazil, the UK, and the US. 3
Social media is now most popular news source among teens
WEBJul 21, 2022 · According to the figures, Instagram was the most popular news source with young people and was used by 29% of teenagers - just ahead of TikTok and YouTube, both of which were used by 28%.
How we're all being changed by influencer culture - BBC Three
WEBFeb 15, 2019 · There’s a curious trend you might’ve spotted sweeping through tourist hotspots, beautiful sandy beaches and mural-covered walls up and down the land recently: influencers and their increasingly...
How Younger Generations Consume News Differently
WEBMay 24, 2019 · Data from both the survey and the qualitative research emphasise what we have known for some time – that young people are highly reliant on their phones. Our digital tracking in the US and UK shows that Gen Z and Gen Y spend a large part of their waking hours interacting with smartphones.
Teenagers turning to Instagram, TikTok and YouTube for news …
WEBJul 21, 2022 · Teenagers in the UK are getting their news from social media rather than traditional news channels to stay up to date, new research from Ofcom has found.
Teens and the News: The Influencers, Celebrities, and Platforms They ...
WEBJul 21, 2020 · This report, conducted before the coronavirus pandemic, explores where teens get their news—and how they feel about the headlines. Young people are setting their own standards for the companies and people they consider trusted news sources.
More young people are using TikTok to access news, research finds
WEBJun 14, 2023 · More young people are accessing news on TikTok, with users of some social media increasingly paying more attention to influencers than journalists, a report has found.
Young People and their News habits - BBC
WEBThe research, which is based on qualitative interviews with more than 70 young people in UK, US and Brazil, explores the fragmented ways in which under-30s engage with news nowadays - including...
Young audiences are turning to TikTok influencers for their news…
WEBApr 11, 2024 · Young people turn to TikTok and other social media sites for news consumption because they don’t feel the news is relevant to their lives, she said. Influencers are able to engage younger audiences by relating stories to their audiences and showing them what the stakes of news stories mean for them.
Gen Z: How young people are changing activism - BBC
WEBAug 8, 2022 · Instagram, TikTok and YouTube are now the top three most used sources for news for British teens, according to the broadcasting regulatory authority Ofcom, while older generations, who grew up...