Starbucks rolled out its promised “Back to Starbucks” changes this week, re-introducing practices meant to transform the ...
Starbucks CEO Brian Niccol has had the helm for four and a half months and has only spouted nebulous platitudes. Learn more ...
Other recent Starbucks executive changes under Niccol’s leadership include the company hiring its first global chief brand officer in October, promoting Molly Liu to head Starbucks China, and hiring ...
As of Monday, Jan 27, bathrooms inside Starbucks and free water cups will be available to paying customers only, a policy ...
In what promises to be a busy week for Starbucks ahead of its Tuesday earnings, the brand followed up Monday news of in-store ...
Starbucks is making sweeping changes to its coffee shop locations starting Monday that long-time customers may find familiar.
Brian Niccol, who is four months into his new role, has set forth a raft of measures to improve the coffee chain's business.
As part of CEO Brian Niccol's Back to Starbucks plan, the company is making changes to get loyal customers back in the door.