Coca-Cola, In-n-Out amongst businesses targeted in recent boycott movement fueled by announcement of DEI rollbacks

Have you seen the buzz on social media about Latinos urging folks to ditch Coca-Cola? Well, there's a reason behind it, and it involves the new U.S. President, Donald Trump. Tensions are brewing between the Latino community in the U.

This is part of an effort by a group called Freeze Latino Movement to boycott American companies while poking fun of the ongoing deportations launched by the Trump Administration and Immigration and Customs Enforcement,

This is part of an effort by a group called Freeze Latino Movement to boycott American companies while poking fun of the ongoing deportations launched by the Trump Administration and Immigration

Coca Cola is one of the brands with the greatest presence in the Latin market; the Hispanic community called for a boycott against it