The Amazing Spider-Man ... so it wasn't too surprising when Gameloft released a mobile-only Spider-Man game in 2010. Understandably, perhaps, Ultimate Spider-Man: Total Mayhem was nowhere near ...

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The game is the latest example of how Kellogg is tapping mobile to boost its marketing and is part of a bigger campaign themed around the new Amazing Spider-Man 2 movie, which is due in theaters in ...