Apple Intelligence was designed to leverage things that generative AI already does well, like text and image generation, to improve upon existing features.

With the stock down 20% in 2025, Apple could be poised for a comeback with a bold strategic move to bolster its AI prospects, ...

Apple has been leading up to this release for months, riding on high interest in artificial intelligence with the the tagline "AI for the rest of us." Even so, it's still unclear to many people ...

Apple has been leading up to this release for months, riding on high interest in artificial intelligence with the the tagline "AI for the rest of us." Even so, it's still unclear to many people ...

Apple Intelligence launches today with the release of iOS 18.1 . ... These aren’t trivial or “niche” use cases; Apple Intelligence is billed as “AI for the rest of us,” after all.

Apple Intelligence launched last year as Apple’s first take on “AI for the rest of us.” But it’s a new year, and in just a few weeks we’re expecting another wave of AI features for ...

Apple is introducing a set of AI features in iOS 18.1 and iPadOS 18.1 under the banner "Apple Intelligence." These features are officially only currently available in beta to developers in the US ...

Open Settings (iPhone or iPad) or System Settings (Mac) and choose Apple Intelligence & Siri. Then turn off the Apple Intelligence option. Confirm your choice in the dialog that appears by tapping ...

Now, Apple has made a change to its Apple Intelligence landing page, dropping the ‘Available Now’ tagline from under “AI for the rest of us.” Surprisingly, the Cupertino-based tech giant ...

At Apple’s WWDC keynote in June, the company claimed Apple Intelligence was “AI for the rest of us”, and in the interview Cook said that while Apple isn’t the first company to introduce AI ...

The software story. All of Apple’s OS updates in 2025 will be primarily focused on, you guessed it: Apple Intelligence. The company will need to ship its promised features that leverage its on ...

Billing it as “AI for the rest of us,” Apple is advertising a more capable Siri that projects a glowing light around the edge of the phone as she goes to work.