This product is said to be part of Apple's strategy to advance in the smart home arena, where it has traditionally lagged behind Google and Amazon. Bloomberg reports that CEO Tim Cook has prioritized the development of this display as part of a broader push to strengthen Apple's presence in smart home technology.

Apple is gearing up to announce a new smart home hub, according to Bloomberg's Mark Gurman. As early as March 2025, the iPhone maker could release a

The entry level version of Apple's rumoured smart home hub will have Siri and Apple Intelligence, it is claimed. This version is likely to launch in March 2025 with a similar price to rivals. We've been told that 2025 is the year of Apple smart home,

Rumored smart home products at Apple could provide the next leg up in the company's growth story, an Apple stock analyst said.

Apple is set to launch an iPad-like AI wall tablet to control other Apple home devices for smart home control.