Brands that are willing to stay agile and adapt to these evolving trends will have an opportunity to capture attention and ...

The proliferation of information has changed our understanding of what constitutes a trend. Brands need to differentiate ...

Marketing and agency leaders break down the chaotic social media field and how it is impacting their Super Bowl plans.

X added seven companies to its lawsuit Saturday, alleging they partook in a World Federation of Advertisers-coordinated (WFA) ...

Learn how generative AI, user-generated content, AR/VR, and emerging platforms l are transforming social media.

Organic social media can be used to test hypotheses before making a larger investment, according to research from VaynerX and ...

This is just a tiny glimpse of the data available to CivicScience clients. Discover more data. Gen Z is undoubtedly a key ...

Importantly for marketers, half of all adult social media users now visit social platforms with the intention of learning more about brands; a figure that has steadily increased over the last year.

U.S. President Donald Trump’s media company, Trump Media and Technology Group (TMTG), is making moves to launch ...

Reports of Meta hiding posts from abortion pill brands have raised concerns for mission-driven brands advertising on social ...