Whether a product is $9.99 instead of $10 or $19.99 instead of $20, studies show that consumers perceive these prices as significantly lower, even though the difference is just a penny.
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Trump orders US to ditch the penny. What's its connection to NASCAR's most impactful Daytona 500?“the ’98 lucky penny.” Lucky, indeed. At that point, Earnhardt, even with his seven NASCAR championships, was a victim of bad luck, missed opportunities and close calls that stamped him 0 ...
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