Meta is ending its diversity, equity and inclusion programs, known as DEI, the company said Friday, becoming the latest company to pull back from such practices in the wake of pressure from conservative critics and customers.

Meta joins companies like Walmart, Lowe’s and Ford, which have already announced they would scale back their commitments to diversity, equity and inclusion programs.

The end of the company's DEI efforts means that it will no longer use a "diverse slate approach," which it began implementing in 2015. According to a 2017 blog post on Meta's website about the strategy, it "sets the expectation that hiring managers will consider candidates from underrepresented backgrounds when interviewing for an open position."