Apple has strongly denied Which's accusations. "We reject any suggestion that our iCloud practices are anti-competitive ... damages and the role of and incentive for litigation funders to support these claims which might not otherwise be brought without ...

Apple is facing a £3 billion (about $3.75 billion) lawsuit from a consumer group that alleges the iPhone maker violated UK competition law by “forcing” customers to use its iCloud service. In its press release,

Consumer group Which? has filed a £3 billion lawsuit against Apple, accusing the tech giant of forcing iCloud usage and overcharging customers.