The new Pepsi challenge: Saving Pepsi from years of decline
On a recent trip to San Antonio, the head of PepsiCo’s U.S. beverage business was up before sunrise for a 5 a.m. meeting with ...
Marketing Dive6d
PepsiCo names new US beverages CMO amid soda category disruption
Mark Kirkham, a 14-year company veteran, is taking over the role long held by Greg Lyons as PepsiCo ramps up a focus on ...
Pepsi’s big reboot: How the soda giant plans to win back market share from Coke and Dr Pepper
Pepsi is mounting an aggressive campaign to revive its struggling soda business as flagship cola sales fall behind Dr Pepper ...
Al Sharpton calls on PepsiCo to restore DEI initiatives, threatens boycott
The Rev. Al Sharpton is giving PepsiCo three weeks to meet with him — or suffer a boycott — to discuss reversing the ...
Tasting Table on MSN6d
The Fast-Food Restaurants That Serve Pepsi Over Coke
The cola wars still haven't ended, and restaurants only serve either Pepsi or Coca-Cola, never both. Here are the fast-food ...
Food Processing3d
Mark Kirkham Promoted to Chief Marketing Officer for PepsiCo North American Beverages
Greg Lyons, who was chief marketing officer for PepsiCo North American Beverages for eight years, has left the company and been replaced by company veteran Mark Kirkham.
BizClik Media3d
Digital Transformation: Empowering PepsiCo's Procurement
With an employee base of 318,000 and a portfolio of products, including Lays, Doritos, Pepsi Cola and Mountain Dew, enjoyed a billion times every day, PepsiCo needs a procurement function at the very ...