Walmart to Update Branding with Focus on New Technology
Walmart highlighted technology in its announcement about the new brand, featuring a package-delivering drone and calling itself "people-led, tech-powered." In October, the retailer unveiled its plan ...
Walmart is getting its first logo ‘refresh’ in 17 years—and its marketing chief explains why
"I wouldn't call this a rebrand, but really a refresh to reflect who we are today," Walmart U.S. Chief Marketing Officer ...
Marketing Dive3h
How Walmart’s latest brand refresh reinforces bigger digital ambitions
The first such update since 2008 for the big-box store introduces more vibrant colors and promotes its spark logo as a ...
We sought out the lowest-priced grocery stores in Charlotte. Here’s what we found
But not all stores are priced equally. So for the fourth straight year, The Charlotte Observer checked 11 items at 11 stores to find the lowest and highest priced for our grocery ...