The format Yormark believes is best for the sport stands in direct opposition to what the Big Ten has proposed.

College football players, like all other student-athletes, previously could not sell their likeness while being on scholarship. The new NIL rule changes overturn that precedent completely.

College football is uniquely booming right now, and though there’s no singular reason why, I can think of two: the transfer portal and NIL.

How college football's era of unlimited free transfers works Goode is far from alone: At many programs, players are receiving NIL as a way of going above the NCAA scholarship limit of 85 per team.

College sports fans and donors as much power and influence as ever in NIL era that began in 2021. Old model of college sports featuring unpaid athletes is not returning, but more evolution awaits.

Opendorse, an NIL marketplace, projects $1.175 billion to be spent on NIL in 2023-24 across all college sports. The Grove Collective at Ole Miss raised $1.7 million in NIL funds in one day last month.

In comparison, the average college athlete earns $1,000 to $10,000 from NIL deals, which is up to one third of their tuition. Not every athlete is earning Arch Manning numbers, but a little goes a ...

EA Sports College Football is back, and we got the details on the new elements in the game, including NIL, realignment and more.

Arizona State quarterback NIL valuation: $3 million Leavitt predictably jumped into the national spotlight after the Sun Devils dominated in the Big 12 title game and made the College Football ...

Life is their oyster, and they’re the perpetual perfect pearl inside. Until they’re not. Until they eventually become part of the 98.4% of college football players who don’t make it to the NFL.

Get the latest football and recruiting scoop on your favorite college team today. Here are the nation's top-25 college football programs with the best NIL situations, according to estimated NCAA data: ...