Colorado Buffaloes quarterback Shedeur Sanders recently suggested racism is affecting the football team. Shedeur’s comments mirror the language his father, head coach Deion Sanders used. Colorado has received much media attention since Sanders took the head coaching job before the 2023 season.

The Rocky Mountain Showdown between the Colorado Buffaloes and the Colorado State Rams continues to capture national attention, as evidenced by the impressive viewership numbers. This year’s matchup,

The Colorado Buffaloes saw unprecedented numbers in 2023 in terms of ticket sales and television exposure thanks to the celebrity status of head coach Deion

Under Hall of Famer Deion Sanders, the Colorado Buffaloes remain a big deal in Boulder. Nationally, they’re not moving the needle like they did a year ago. As noted by John Ourand in his twice-weekly Puck newsletter, Anthony Crupi of Sportico recently shared the audience figures for Colorado’s first three games of 2024.

Deion Sanders may not have brought a lot of wins to the Colorado Buffaloes last season, but at least he brought a lot of attention. But that isn’t the case this year. According to a report from Anthony Crupi of Sportico,

Colorado football coach Deion Sanders has been in the headlines quite a lot to start this season. Earlier this month, Sanders called out the media for attacking players. He believes certain media members are jealous of the NIL deals that are being signed by young kids.