The Saudi Pro League and TikTok have partnered to bring football to audiences in the region in more accessible and dynamic ...

Careem aimed to boost its brand visibility and promote its remittance services by turning its employees into walking ...

Promofix's Nour Hamam writes on how the GCC has romanticised AI, in a way that might sometimes be misleading to audiences in ...

Exposure Control by Nivea Sun aims to raise awareness amongst millennials in Dubai about the importance of skin protection ...

MCN | Middle East Communications Network has announced a partnership with Athar – Saudi Festival of Creativity for 2024 to ...

The business reputation advisory firm, Instinctif Partners, has appointed Ikram Al-Yacoub as Managing Partner and Head of ...

These are the 34 winners of the Superbrands 2024 title in the UAE. Amongst other metrics, the brands were recognised for their significant contributions to the market.

Applications for the Creative Competition and the Integrated Competitions are open, as students step up to compete with their ...

Publicis Groupe's Mohamed Abu Gabal discusses measurement, authenticity, brand values and more after the launch of its ...

The streaming platform's event this September, Made on YouTube, included announcements of several updates to help creators ...

OOH Guide on 28th Oct, 2024. The 8th annual special supplement would be our one of a kind, all info in one, hands-on guide on ...

The collaborative climate campaign is scheduled to launch in 2025, and aims to reposition the issue of climate change in the ...