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Creative Bloq on MSNWhy Gatorade’s nod to the past shows 'it hasn’t changed' – and that’s a good thingGatorade gets its audience. Back in 1998, Gatorade unleashed ‘Is it in you?’ and pitched it right. It took hold of the idea ...
However, one tends to be more popular than the rest: The Gatorade color in the winning team’s coolers. Well, to be specific, the Gatorade which is dumped on the winning coach. (Most teams have ...
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