PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Every day, another gourmand perfume enters the chat. For the uninitiated, "gourmand" scents are all about the edible, with ...

A strong baby girl name can set just the right tone for your new arrival. A powerful and fearless youngster is what you wish ...

Octavia Morgan creates clean, genderless perfumes for fragrance-sensitive consumers with a focus on inclusivity.

All the compliments are starting to get to my head.

A writer tests out and reviews Bath & Body Works' viral Everyday Luxuries collection, which is inspired by designer perfumes ...

For me, like many '90s millennial babies, it was Calvin Klein's CK One, which in hindsight was a truly iconic trailblazer. As ...

beaming throughout – but what's the name of this crowd-pleaser? It's 'Let The Good Times Roll' by Lush, which has become an internet sensation for its "buttery popcorn fragrance," described as a ...

and the campaigns serve as a crystal ball for the next It Girl. It’s also the 15th most popular fragrance in the world. It’s a well-documented fact that Rihanna smells incredible. And before ...

Zara Cherry Smoothie vs Tom Ford Lost Cherry Zara Fleur D'oranger vs Jo Malone Orange Blossom We all know that feeling of dread when we reach the end of our favourite high-end perfume. Maybe it was a ...

The Game’s 2005 album The Documentary contains a sample from which instrumental track on Rick Wakeman’s The Six Wives of Henry the Eighth (1973) album?

Kurkdjian also cites some of the fragrance’s success to its team and positioning. “Baccarat is a strong name, red is the iconic color of the brand, and the story is coherent,” he says.