Campaign dissects the secret sauce to Hello Kitty’s iconic global domination, its grasp of the timeless kawaii concept, and ...

What do Leonardo DiCaprio, Lil' Kim, Chloë Sevigny, and Hello Kitty all have in common? Along with their impeccable sense of ...

Over the course of its 50th anniversary this year, Hello Kitty, one of Japan's most beloved mascots, has released a plethora ...

This special new collection went on sale on Halloween, with each of the leading characters from Jujutsu Kaisen paired with a specific Sanrio character or two. The collaboration in ...

From astronauts to anime characters, these stickers not only act as conversation starters but reminders of where their owners ...

Hello Kitty, the cute, enigmatic character that adorns everything from handbags to rice cookers, turns 50 on Friday – and is still making millions for her Japanese creators. The simple design of the ...

Sanrio accomplished no easy feat, maintaining the brand as a pop culture powerhouse for over 50 years. From being featured on ...

Hello Kitty is celebrating its 50th anniversary on 1 November. The Japanese pop culture icon has attracted fans of all ages across the world. It's become a symbol of Japanese 'kawaii' (cute ...

Miniso Bangladesh has officially launched its collaboration with Sanrio's, featuring popular characters such as Hello Kitty, Kuromi, and My Melody. The grand launch was held on Friday at Unimart in ...

From the moment guests entered the store, they were greeted by colorful decorations that captured the essence of Sanrio's ...