Mobile ads are a powerful way to reach and engage your prospects on their smartphones. But how do you choose the best placement for your ads to generate more leads and conversions? In this article ...

Their platform allows publishers to monetize their mobile apps (and websites) by showing ads to their users. Smaato offers a variety of ad formats, including banner, interstitial, native, and video ...

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To better illustrate what A/B testing tools do, let us imagine a mobile game app that includes in-app purchases for each level a player enters. The app developer then runs tests on the different ...

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When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Microsoft is pushing Windows 11 24H2 as the best version of Windows 11, bringing plenty of ...

One key to successful advertising is showing ads to people at just the right moment. Advertisers understand that the typical ...

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Investing.com -- KeyBanc Capital Markets downgraded Papa John’s International (PZZA) from Overweight to Sector Weight on Thursday, citing a prolonged path to recovery for the pizza chain.