Deion Sanders and Michael Jordan were two of the most influential athletes of the 1990s, each revolutionizing their respective sports ...

The Unrivaled 1-on-1 Tournament, presented by Sprite, is set to make history in 2025, bringing a fresh and exciting competition format to women's basketball. Featuring 30 elite p ...

The NBA is a star-powered league, and there was no bigger star for two decades than Kobe Bryant. The Los Angeles Lakers ...

In addition to having all of the hottest sneaker releases, Foot Locker is offering early access at certain on-site ...

An effort launching just days after rival Nike’s splashy Super Bowl ad features star athletes and amateurs overcoming moments of self-doubt.

Only about 1% of the nearly 3,000 billionaires in the world are Black. While we all have our feelings about billionaires, ...

This week’s best ads blend cinematic ambition with cultural cachet. McDonald’s lets fans ‘Order Like Stormzy,’ The Last Crescendo turns a boxing rivalry into an opera-worthy spectacle and Jordan Brand ...

Dallas Mavericks center Daniel Gafford recently joined ANTA Basketball ... before wearing Nike again, but began wearing the ANTA KAI 1 during the Mavericks' NBA Finals series against the Boston ...

Nike dropped three new soccer cleats last week, spotlighting six international soccer stars in another push into the women's ...

The talent on Varina is evident, especially during its 73-55 victory over Highland Springs on Thursday to sweep the Springers ...

WNBA star A'ja Wilson dropped her first signature basketball shoe on Tuesday, with her Nike A'Ones set for a May 2025 release ...

Watkins and the sixth-ranked Trojans play host to No. 1 UCLA, the only unbeaten team in college basketball, on Thursday night.