Georgia Bulldogs football lost out on a five-star defensive lineman recruit due to a better NIL offer from the Texas ...

Year two was a better one for Sarkisian and he led Texas to a better mark as the Longhorns finished 8-5 that season. They ...

The importance, impact and potential of NIL is limitless. For now, Texas holds on to amateurism and still boasts some of the ...

Texas Longhorns five-star signee Justus Terry has been the subject of NIL discussions in the past couple of days. Originally ...

We sat down with the family of Baylor commit Taz Williams Jr. to discuss what parents should look out for in NIL agents.

When Joe Burrow and the LSU Tigers won the 2019 national championship in dominant fashion, it essentially marked the end of ...

Justus Terry has been recruited by Georgia since middle school, but he signed with Texas because of a better NIL package and ...

National Signing Day has passed and the recruiting classes of 2025 are set. Which teams spent the most name, image, likeness ...

The 2024 season saw Dr Pepper significantly increase its investment in NIL when it partnered with 12 college football players ...

Meanwhile, the Matador Club has built a national reputation of its own for putting up big money through NIL to support Texas Tech athletics. Co-founded by a pair of former Tech athletes ...

NiJaree Canady knows everyone is going to assume she joined the Texas Tech softball team because of her NIL deal. The move ...