Nielsen - Audience Is Everything
Insights. Stay ahead of media’s evolution with our timely insights. Navigate the TV landscape with precision. Examine audience viewing behaviors across key TV delivery platforms in a…. Discover how global marketers are allocating budgets, measuring success and what these trends mean for your own impact planning.
Portal login - Nielsen
Login to our client portal to access Nielsen’s audience data, analytics and tools that power your impact.
United States - Nielsen
Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media in United States.
About - Nielsen
Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. Measuring behavior across all channels and platforms to discover what audiences love, we empower our clients with trusted intelligence that fuels action. Leadership. Empowering our teams and clients with expertise. SEC Filings.
Nielsen Panels | Nielsen
For more than 50 years, Nielsen has provided businesses around the world with critical insight into consumer behavior—and our panels make this possible. A panel is a group of people that we’ve chosen to represent a larger group of people. Since it’s not feasible to include everyone in a specific geographic area, like a country or city, we ...
The Gauge - Nielsen
Oct 22, 2024 · The data for The Gauge is derived from two separately weighted panels and combined to create the graphic. Nielsen’s streaming data is derived from a subset of Streaming Meter-enabled TV households within the National TV panel. The linear TV sources (broadcast and cable), as well as total usage are based on viewing from Nielsen’s overall TV ...
Audience Measurement Solutions - Nielsen
Define, plan and measure your advanced audiences across platforms and devices. Seamlessly integrate first- and third-party audiences into your media plans and measurement strategies with Nielsen Advanced Audiences. Access syndicated and custom consumer research that will help you shape successful brand, advertising and marketing strategies.
Radio Ratings | Nielsen
Combined with our television and digital measurement capabilities, we’re able to show you how audio specifically—and uniquely—affects your overall campaign strategy. Nielsen measures all things audio–broadcast radio, streaming, and podcasting–in all corners of the country and across all platforms. We utilize best-in-class audience ...
Local TV Ratings - Nielsen
Local broadcasters and agencies need trusted measurement solutions to get an accurate picture of what their audiences are watching–when, where, how often and on which platform. Nielsen’s Local TV Measurement solution delivers unparalleled insights into what audiences are watching across 210 local designated market areas (DMAs).
Insights - Nielsen
The Record from Nielsen provides a quarterly analysis of audio listening behaviors across the total radio universe. Media. 4mins read. 2025 On Target Report. Media is changing. Is your marketing still on target? Today’s evolving media landscape is unlocking new opportunities….